The LinkedIn IPO on May 19, 2011, put the globe on notice that the business of social networking is alive and well. LinkedIn has broken the plane and has boldly gone where no other social media website has gone before. No longer viewed as a passing fad, LinkedIn has clawed its way into the collective awareness of the professional community. Only one issue remains: What’s next? As an independent LinkedIn business consultant, I am being asked this question with more frequency. My greatest challenge is keeping current with an ever-changing medium and communicating those changes to others in usable, relevant pieces of information. This is a responsibility that I embrace and carry out with due diligence and great reverence. I’m as excited to see what comes down the pike as anyone. Those who operate on LinkedIn daily have undoubtedly noticed the company’s commitment to an enriching, empowering user experience. Despite the occasional glitch, the site has come a long way since its inception in 2002, regularly introducing new features for content management, and offering time-strapped professionals unprecedented opportunities to build brand. Click Here to Read More...
Gershbein: What’s Your Next Move on LinkedIn? is a post from: SUCCESS magazine Blog
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